Issues That Hold Women Back From Success
Patricia Love

Learn to feel confident and more powerful in your business, even when facing hurdles and mistakes! Keep reading.

Mindset Issues That Hold Women Back From Success In Real Estate

As a woman in real estate, I know firsthand just how difficult it can be for women to achieve success in this industry. For decades now, the field of real estate has been dominated by males who typically face fewer obstacles and resistance due to an age-old power structure that’s hard to overcome.

However, these are not the only roadblocks between you and your dreams of a thriving career — often times our own mindset can be the very thing that hinders us from achieving our ambitions and goals.

Through my experiences as well as those of many ambitious female leaders within the industry, I have come to understand some key mental issues we must keep at bay if we want to establish ourselves in this male-dominated world. Allow me take you on a journey through some mindset issues that hold women back from forming their mark on the competitive field of real estate.

Fear of Failure

Fear of failure has been something that I’ve constantly battled in my pursuit of success in real estate. Although it’s normal to be anxious, worried, and apprehensive when investing in real estate, allowing it to take over has delayed or prevented me from buying prime properties that could have been profitable.

It’s one thing to be well-informed beforehand, so as to protect against any potential losses, but not allowing yourself to get beyond the fear of failure limits your ability to create opportunities and wealth. Acknowledge our fear of failure and reframe our mindset toward embracing opportunities for successful transactions.

We can find resources such as mentors and educational courses that provide strategies for overcoming the fear of failure in real estate.

We can also use success stories from other female investors as motivation—stories about how they overcame their fears and barriers to reach their goals. It is empowering to know that with the right preparation and being mindful of our mindsets, we can overcome this obstacle and unlock great reward potential in real estate investment.

Not Taking Action

A lack of action is a surefire way to stay stuck in the same position. As a woman in the real estate business, I know firsthand the difference that taking action can make.

Consistently pressing forward toward my goals has opened up new opportunities and pushed me further up the ladder at work. Allowing yourself to become frozen in place or stay stuck in old mentalities can really hold you back from unlocking your true potential within real estate.

That’s why I’m always encouraging women to find courage and strength within themselves to take that first step toward success. It’s common sense – without action, nothing gets done!

Lack of Follow-Up

Women have long been underrepresented in the real estate industry, and lack of follow-up is largely to blame. In a learning environment that often leans towards male-oriented thinking and communication styles, many women are afraid to take any initiative when it comes to moving forward on a promising opportunity. As a result, these opportunities missed out on can be a crucial career-defining moment.

By breaking out of this mindset and recognizing the importance of following through with projects and reaching out for help or resources when needed, there is no doubt that women can not only participate but also thrive and lead in this industry.

If done properly, calculated follow-up methods have the potential to drive successful outcomes like increased sales revenue or new client connections.

Women must remember that they don’t need to go at it alone – they should never be afraid to follow through with their plans regardless of how intimidating it may seem.

Lack of a Niche

Women in real estate are often held back from true success because of the lack of a clear niche — a mindset that leaves them adrift in a world where knowledge and expertise matter. Women must take ownership of their place in this market and find a specialty to hone their skills on.

Real estate is an ever-changing field, so identifying an area of focus like green construction or flat-fee property management can give female entrepreneurs the edge they need to get ahead.

Too often, women try to navigate the real estate game without carving out a well-defined category for themselves. It prevents them from reaching their full potential. Despite challenges faced within the industry, women who choose to stay focused on expertise can position themselves as leaders. These women will make an impact on real estate.

Failing to Practice Elevator Pitch

Too often, women in real estate underestimate the power of an elevator pitch. Doing so can limit their professional success by constraining their organizational opportunities, access to resources, and recognition within the industry.

Research has shown that women who don’t take advantage of this time-honored practice are far less likely to ascend to higher levels of authority and have successful long-term careers.

It’s a mindset issue. So, Instead of being afraid to make a concise statement about themselves and what they offer, women should embrace the elevator pitch as a valuable tool and use it proactively.

Proper preparation for this condensed version of self-promotion encourages self-confidence. It is essential for a fulfilled career in any field – especially real estate!

Poor Money Management

Women attempting to break into the real estate business are often met with the ultimate obstacle: poor money management. Unfortunately, this is often more than just a lack of knowledge.

Money mismanagement can be rooted in a mindset issue that prevents women from achieving success and reaching their full potential.

However, by addressing these ideals and developing essential practices for managing finances, women can take control of their financial life, allowing them to comfortably make smart investments as budding entrepreneurs.

Fortunately, there are multiple resources available to help create good money habits and set personal goals for long-term success in the real estate business. It’s time to shatter previously held beliefs about financial capabilities. Women have the power to do amazing things when it comes to the world of real estate!

Not Leveraging Your Network

Networking can play a critical role in the success of any business, particularly one in real estate. Unfortunately, there are still too many women who fail to realize the power of their contacts and networks. This mindset issue holds them back from achieving their goals and reaching for greater heights in the industry.

Women need to cultivate a bold spirit of networking. Connect with other women and influential professionals so that they can expand their knowledge base and push for higher accomplishments. When women become empowered by taking advantage of the people around them, it will open up more opportunities.

Struggling With Confidence

Confidence is essential for success. Yet, many women in the real estate business struggle to believe in themselves, allowing a lack of self-assurance to hold them back from achieving their goals. This is a mindset issue that can be modified with support and proactive strategies. Because having confidence doesn’t just happen overnight.

Whether it’s joining a real estate mentorship program or seeking out advice from female entrepreneurs who have the knowledge and experience. There is no reason why any woman shouldn’t have the same opportunity as any other to capitalize on her ambition.

Let’s make sure we provide each other with the resources that we need to develop this powerful quality within ourselves. Empower each other as we strive to succeed!

If you find yourself doubting your abilities as a woman in real estate, it’s time to do something about it. You are capable of achieving great things, and the first step is acknowledging that fact.

Then, once you’ve changed your mindset, take action and go after what you want. Don’t let anyone or anything ever stand in your way. Remember: if you can dream of it, you can achieve it. So what are you waiting for? Go out there and make your success happen! More Business Blogs

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Patricia Love

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Reclaim the power and confidence that will propel your life by booking a 1 on1 Call with me. Get on my coaching waitlist. My “Exclusive Diamond Method” will “Recession Proof” Top Producing Women In Real Estate by eliminating self-doubt in your business and personal life, for good.


As an active Realtor®, and in sales for 45 years in Washington State, Patricia coaches women in sales to “Refuel” by turning their “I Can’t” into “I Can.” She interrupts the negative behaviors that have sabotaged them and helps them create a new path towards positive results. Albert Einstein once said “The definition of insanity is doing the same thing over and over again, and expecting different results.”

Patricia’s own story of trauma, death, and a slew of bad decisions as a young adult, forced her to flip her own inner script, or face alternative consequences. By interrupting and healing the negative behaviors that sabotaged her, she was able to find the courage, and new found energy to move forward in all areas of her life. She did this with the action of five words.

These inspiring words created her Exclusive Diamond Method”, as Patricia believes we are all a diamond in the rough, just waiting to shine! So, begin the healing, and shine bright like a diamond.

Contact Patricia to start the new life so you too, will shine!

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